It is estimated that there are over 78 million dogs owned in the United States: approximately 44% of all households (American Pet Products Association 2015-16). Dog owning households visit the vet an average of 2.6 times per year, totaling over 202 million veterinary visits in 2011 (American Veterinary Medical Association 2011/2012)
Over 66% of American dog owners consider their animal to be a part of the family, over being just  pet or companion (AVMA 2011).
Would you allow for a member of your family to suffer in pain and discomfort, otherwise unable to communicate the trauma?
Dogs experience pain and stress just as humans do. Medical procedures and injuries are common. But where operations are effective, many recovery methods are not. The standard ‘cone’ prevents dogs from licking wounds. However, the cone can block or inhibit sensory function, notably auditory reception. Canines rely heavily upon hearing for situational awareness and everyday actions. Further, the cone is limiting of bodily motion, and visibly uncomfortable in many cases. 
Observing cone-wearing dogs, it is common to see apparent discomfort, abnormal behaviors, and physical attempts to remove the device. To limit a dog's sensory and corporeal abilities is ultimately unsympathetic to the animal's needs. Further, a stressed or uncomfortable animal is less likely to heal quickly. 
It is only logical that recovery methods keep dogs calm and happy.
This solution provides and alternative to traditional dog cones. It allows for greater range of movement, only blocking the down and sideward motions of the dog's head. This blocks the animal from biting or licking any injured part of the body. It additionally blocks scratching of the neck or head.
The product is constructed of a simple two part styrene build. Most standard dog collars are compatible to be used for product attachment.